The Loyalty Programme
Optimisation Guide
Create better loyalty programmes that drive revenue and engagement
Building customer loyalty today means going beyond traditional rewards. Today’s customers expect personalised, engaging and valuable experiences that are worth returning for.
It’s worth the effort: nearly 70% of consumers are willing to pay more for brands they love. Your loyalty programme can drive engagement and revenue significantly.
Download The Loyalty Programme Optimisation Guide to learn:
Customer Loyalty Today: Explore the latest loyalty trends and why customer loyalty remains a crucial growth driver in today’s market.
Key Strategies to Optimise Loyalty Programmes: Discover must-know tactics to craft a loyalty programme that’s engaging, personalised, and impactful.
Turning Loyal Customers into Superfans: Learn how to cultivate emotional connections that make customers feel more like brand advocates than just shoppers.
Marigold, the Holistic Solution for Relationship Marketing
We bring together deep expertise across email, SMS, loyalty programs, zero-party data acquisition, and beyond.
The Marigold portfolio unites the power of Campaign Monitor, Cheetah Digital, Emma, Sailthru, Selligent, and Vuture to deliver exceptional results for marketers under one banner.
Our mission is simple: we help you find your people, get to know them, and make them superfans. Because that’s what relationship marketing is all about.