7 Ways to Gamify Your Email Campaigns

Done right, gamification allows you to deliver a true value exchange and drive more engagement and revenue from your email campaigns.

Marketers who use gamification as a zero-party data collection strategy are able to take the interests their customers have expressed and use those preferences to build smarter segments and personalised campaigns.

Download 7 Ways to Gamify Your Email Campaigns to discover:

• How to attract attention in a creative and interactive way
• How you can use gamification to collect more detailed preference data
• How you can use rich preference data for better targeting and personalisation
• How to increase opt-ins and revive inactive users on your lists