eBook
Email Marketing for
Financial Services
Whether your financial services company aims to acquire new customers, retain existing clients, strengthen current relationships, or achieve another goal, automated email marketing journeys are essential to your success.
But not all automated email journeys are created equal. The content, frequency, and cadence can make or break your efforts.
In this new Marigold eBook, industry expert Jeanne Jennings shares strategies to enhance the effectiveness of your automated email marketing campaigns.
Download this comprehensive guide to discover:
How to effectively use lead magnets and gated content
Why browse reminders are just as valuable for financial services as they are for retail
How newsletters can help gather insights into your subscribers’ interests
Proven strategies to boost conversions with free resource series
and more!

Marigold, the Holistic Solution for Relationship Marketing
We bring together deep expertise across email, SMS, loyalty programs, zero-party data acquisition, and beyond.
The Marigold portfolio unites the power of Campaign Monitor, Cheetah Digital, Emma, Sailthru, Selligent, and Vuture to deliver exceptional results for marketers under one banner.
Our mission is simple: we help you find your people, get to know them, and make them superfans. Because that’s what relationship marketing is all about.