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On Demand Webinar: AI and the Future of Lifecycle Marketing in Financial Services

Explore how AI is shaping the future of lifecycle marketing in financial services. Learn from industry experts Justin Orgel, Sr. Director of Enterprise Strategy  at Marigold and Rutger van Faassen, thought leader and (F)influencer.

During this session, we discussed:

  • Operational Efficiencies: time-saving approaches, optimized workflows, and strategies for streamlining processes to improve marketing execution.
  • Customer Engagement: how AI enhances personalized customer interactions, retention, and overall value creation.
  • The Realities of AI Execution: insights into the unique challenges Financial Services marketers face, including integrating AI with existing systems, navigating regulatory requirements, and managing data privacy.

    Watch now! 

SPEAKERS:

JustinOrgel-HS
RutgervanFaasen-HS


Justin Orgel

Sr. Director, Strategic Services, Marigold


Rutger van Faassen

Thought leader and (F)influencer
Informationbanker

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Marigold, the Holistic Solution for Relationship Marketing

We bring together deep expertise across email, SMS, loyalty programs, zero-party data acquisition, and beyond. 

The Marigold portfolio unites the power of Campaign Monitor, Cheetah Digital, Emma, Sailthru, Selligent, and Vuture to deliver exceptional results for marketers under one banner. 

Our mission is simple: we help you find your people, get to know them, and make them superfans. Because that’s what relationship marketing is all about.