Marigold's 2024 State of Loyalty Report

There is immense value in a loyal customer base. 

A whopping 63% of consumers even say they’ll pay more to shop with the brands they’re loyal to. But as consumer behavior shifts, cultivating this loyalty is easier said than done. 

That’s why we’ve created a comprehensive report for all things loyalty. 

Download Marigold’s 2024 State of Loyalty Report to discover:

• The latest consumer data on brand loyalty
• Four key action items to drive deeper loyalty
• Practical methods to optimize the human experience
• & more!